These are the hair stylists Madison girls flock to again and again because the quality of women’s haircut given is simply unbeatable, because isn’t finding the perfect salon tough? Ladies, look no more – Mallory Cook of #MMCstyle Salon in Madison, WI.
Madison, WI, Release: July 6, 2020. For Immediate Release
#MMCstyle Misters – Madams – Misters – Salon announce that we are officially open for haircut and hair style services at our new location. The Madison based hair salon provides a range of professional hair and beauty services including specializing in hair color inside a large, welcoming, trendy and just simply fun to be at location on “East Wash”. #MMCstyle Salon opened it’s doors and started servicing clients for the first time on May 26th, 2020 as it also coincided with the first day of business return for salons in Madison.
For more information and to book services online, please visit the website here: https://mmcstyle.com/salon/
#MMCstyle Salon is a professional hair salon located on 1016 E Washington Ave, Madison, WI 53703. It is a local downtown hair salon that offers quality services including haircuts, hair styles, hair color, and skin services for anyone and everyone. The hair stylists at the salon vary in experience which helps our salon cover almost any territory. We strive for our salon and stylists to direct your custom requests or needs to a stylist / barber overly capable to provide an outstanding service. The team at #MMCstyle Salon also welcome groups such as date night / girls night hairstyle or hair blowout and bridal parties with space that can be arranged to accommodate. All #MMCstyle Salon’s stations easily move on wheels and you can enjoy a cold or hot beverage at the bar.
The salon specializes in creating custom hair styles and colors. The highly skilled team at #MMCstyle Salon can create any design and color scheme that their customers desire, hand painting color techniques including balayage, ombré, foilyage, highlights, babylights, combined with the perfect haircut is the target for our hair stylists. (client must have a consultation and understand the time and cost of proper hair color)
Our stylists use a range of skills they’ve learned through experience. The hair stylists at #MMCstyle Salon attend continual education, such as the popular Pulp Riot Faction8 Hair Color Line Classes. Each of our stylists work can be seen on their own pages here: https://mmcstyle.com or on their Instagram page here: https://www.instagram.com/mmcstyle/
Alongside #MMCstyle Salon’s haircut and style service, they also offer a range of skincare and grooming services, as well as a range of additional style products for everyone. Their product lines include Pulp Riot, Pureology, Redken, Fatboy, Baxter and Tecni-Art. Our top-flight service most often requested is custom hair color. Another service that is popular and our salon is fully-equipped for is Brazilan Blowouts, a service that has nothing to do with waxing and is everything an anti-frizz smoothing system for your hair.
#MMCstyle Salon’s additional hair services and treatments include: Haircut Consultation, Mister’s Haircut, Madam’s Haircut, Brazilian Blowout Consultation, Neutral/Mid-Length Haircut, Shampoo & Blow Dry Style, Bang Trim, Bang Trim, Eye Brow Wax, Lip Wax, Eye Brow & Lip Wax combo, Formal/Bridal Style Consultation, Formal/Bridal Style Consultation, Children’s Haircut (Under 9). They also offer color hair and treatment services that include: Hair Color Consultation, Mister’s (Short Hair) Color & Blow Dry, Mister’s (Short Hair) Color & Haircut, Single Process Color & Blow Dry, Single Process Color & Haircut, Partial Foil & Blow Dry, Partial Foil & Haircut, Full Foil & Blow Dry, Full Foil & Haircut, Balayage/Foilyage/Ombre & Blowdry, Balayage/Foilyage/Ombre & Haircut, Bleach Retouch, Tone & Blow Dry, Bleach Retouch, Tone & Haircut, Double Process Color & Blow Dry, Double Process Color & Blow Dry, Olaplex Treatment. Customers can also choose to book online with a service with the first available hair stylist or travel to each stylist’s services on their own custom page where some services may vary.
Those wishing to find out more about #MMCstyle Salon can visit the website on the link HERE or you can travel to our “What’s Trending” page HERE to see more articles written by myself and/or our stylists. We can also be contacted by phone at 608-630-2792.
Name: Mallory Cook
Organization: #MMCstyle Misters – Madams – Color – Salon
Address: 1016 E Washington Ave, Madison, WI 53703
Today’s the day, WE’RE OPEN! Here’s a little glimpse of what you’ll be seeing when you come in for your appointment at the new salon! More appointment availability will become available this week as our new stylists settle in! We’re excited to help everyone! #mmcstyle
Schedule a haircut, color, product or bridal consultation with me today by contacting us by any of the methods below. We look forward to helping you find “The Right Style For Your Lifestyle!”
#MMCstyle – Misters – Madams – Color – Salon | Online Booking
Lately it seems we all about the shag! Shagged LOB haircut that is!
First of all let me say, the LOB haircut became SO popular, because the younger generations associate a “bob” as a “mom cut” or as someone who is “older.” But lets be real, a lob haircut is a version of a “classic” bob; therefore, the lob is a bob. So from here on out in this blog, I’m going to reference it as a bob haircut. And because so many people are still rocking their bobs (of ALL different lengths), but feeling up for a change, adding some shaggy layers is the ultimate client and stylist dream when we talk about having a shared reality of what is possible for a new haircut option. Clients actually can feel like they’ve gotten a change, but still have the comfort of their usual length, and hairstylists feels like they are actually accomplishing a change rather than the usual trim. It also gives us stylists an opportunity to chat new styling options, so fun!
Lately the hairstyle trends being messier have offered so many more options to our always classy and in style bobs. Bob haircuts have become shaggier, more texturized, so much edgier looking. Straight, wavy, or curly, whether natural, or curl added with a wand or iron of some sort, add their own custom style to this do as well. Loosening up some of that hair by adding texture has really made it easier to pull off these looks in such a fashion forward kind of way.
Soft wind-swept styled shag:
This can be achieved air drying your hair. Try a cream such as Pureology Hydrate Air Dry Cream, it adds moisture to keep fly-aways under control, and allows your hair to dry with soft and natural flips, and kicks. Tuck a side behind your ear while pulling out the “side burn” area of the hair. Finish with adding Pureology Style & Protect Soft Finish hairspray to softly hold your style in place for the day, while you protect your color as well!
Beach wavy shag:
Style this with a wand, or favorite curling iron of your choice. Start the curls around the widest area of your head for some great fullness, for an elongated curl look, give the curl a tug once you let it fall off the iron to stretch it out. Set your curls with a texture finishing spray such as Spray Putty from Fat Boy and use a scrunching motion with your hands for the ultimate texture & volume in your hairstyle.
Naturally curly shag:
Who said curly girls can’t have fun with their haircut? They’re so wrong! These sweet shaggy layers create so much versatility and shape within a haircut for every type of curly girl. For you really wild curly girls try Pureology Taming Butter as a leave in conditioner, curly softener, and layer some Pureology Uplifting Curl Spray over for some hold. Let air dry, or diffuse for added volume and you will have a beautiful curly shag haircut that you will for sure get compliments on!
So no matter what your style or type of hair, the shagged lob can be customized to fit you! Want to chat more about this new trend? Book an appointment at #MMCstyle for the right style for your life style!
Holiday Hairstyle Ideas by Mallory Cook of #MMCSTYLE
Winter can be the cheeriest time of the year with magical winter weddings, festive holiday parties, glitzy New Years Eve parties, and everything fun and exciting in between! It’s time to switch up how we wear our hair, it’s the gloomiest time of the year, time to freshen up our looks to brighten up our dark, cold evenings! Here’s some fun show-stopping styles to complete your memorable look during this festive time of year!
Holiday Hairstyle – Slicked Back Pixie:
More proof for those on the fence of trying a pixie that you DO have so many options! Blow dry in a root boosting mousse such as Pureology Style & Protect On The Rise Root Mousse, you can use a Denman brush with your dryer to create lots of lift at the root, and direct the hair in a backwards motion. Finish the style with a polishing product such as Techni.Art Fix Polish from L’Oreal Professionnel, and a quick mist of Pureology Style & Protect Soft Finish Hairspray. Voila! You’ve transformed your pixie to a sweet, polished, party ready do!
Holiday Hairstyle – Deep Side Part With Waves:
A way to switch up whatever kind of wave you prefer, set with a deep waver, soft waves created by a flat iron, or a classic beachy wave do! Move that part over to update your style, you’ll have people asking what you did different, simple right?! Start by blow drying your hair into your deep part, blow drying it into place with a flat paddle brush, using an ‘X’ motion against your scalp will help set your hair in that part by knocking out cowlicks. Try using a blow-dry spray such as Pulp Riot Istanbul Blow Dry Spray to help hold your hair into your newly formed part. After being sure your hair is all the way dry, add in your waves as you normally would, I suggest on the top of your head on the side with the most hair starting your wave pattern just below your parietal ridge (widest part of the head). This will keep you from having an awkward amount of volume on the fullest hair side of your head.
Holiday Hairstyle – Pearl headbands and accessories.
A simple way to class-up any style, even a simple smooth blowout, is to add some pearls. Polish your hair while softly defining your style with some Fatboy Tacky Oil Protective Styler to dried hair. Then slide over a headband bedazzled with pearls, or pop in a pin or two to hold a section back in the front. Polished hair versus more on purpose textured hair fits the look for pearls.
Holiday Hairstyle – Half-up high pony tail AND full on high pony tail
This is such a fun party look, especially great for curly hair, or fantastic for second day curled hair. You can wear that hair on top nice and high to create all the volume and bounce! I love adding in L’Oreal Professional Techni Art Next Day Hair Dry Finishing Spray to really poof out the top of a half up style, and lift out the ends of the down hair for a full style.
Make a statement by brushing it all up, sleek against your head and tying everything up.
Holiday Hairstyle – Low braids & pony’s
This is such an easy style, anyone can do on themselves if they know how to put in a pony tail holder, and even more if you can braid! Whether you go for a textured, soft pony, or a sleek pony tailed braid, this is a sure way to have an updated, fun look for your party. It’s also great to have all of your hair out of your face, keeping it out of your food, beverages, and pulled back for dancing! Try adding in some bling, you can braid in some metallic strings, or pin in a string of pearls or gems. Bored of a regular classic braid? Try a fishtail braid, or infinity braid. I recommend Braid Aid from Redken, rub some in your hands and work it through the lengths of your hair. I also like a bit of Braid Aid in my fingers as I am completing a braid, it helps me hold hair, especially hair that is very silky and fine.
Fall Hairstyles with Mallory Cook at #MMCSTYLE
Looking to try something new with your hair do to change with the season, but not looking to do any drastic haircut or hair color change? You’re in luck! This falls hottest hairstyle trends are easy to accomplish with a simple addition of a hair accessory, slightly different method of drying, or simple placement of some pony-tail holders.
Hair pins on barrettes, on hair pins:
Stacking two identical barrettes next to each other is a way to elevate your pony, down style, whatever it is you’ve decided to rock that day in a matter of two snaps of a clip! You can also try mixing and matching some sparkly bobby pins around and next to your barrettes for an edgy, playful style.
Wanting something classier, cleaner looking? Just use one barrette! Simple, classic, beauty. Try a pearly, chunky barrette to pin back the front of your hair, especially in a bob styled haircut this is so chic.
Slicked back top:
Try an oil based product such as Fatboy Tacky Oil to execute this hairstyle. Whether you have curly hair or blow dry your hair smooth, put two – three pumps of the Tacky Oil in your hand, rub your hands together until you get a slightly tacky texture with the product and work through with your fingers from roots to ends, being sure to apply at the top of your hair just as generous as the ends. Position your hair all back and away from your face, you can secure with some clips/pins as you blow dry or air dry. Once your hair dries in position, remove pins, then you’ll want to use a strong hold hairspray. I like Fatboy Moldable Lacquer Strong Hairspray for this. It adds a nice amount of shine and hold. Then you may want to reapply some bobby pins but more hidden (or use some funky pins that you don’t mind showing) to hold your hair back in place.
Hair accessories this season are all about making an impact, the bigger the piece the better it seems! This is such an easy, fun way to keep your hair out of your face, especially when styling your second day hair. Positioning the band right at your front hairline and slightly over the tops of your eyes give you a right off the runway, athletic cool girl look. This trend is really sweet for falls cooler, brisk weathered days. A headband would work great on your second day slicked back top hairstyle since your hair is already in the right position for the placement of the band! Or try it with some of your hair in front still out and forward for a very casual, lazy fall day kind of vibe.
Low side pony-tail and ballerina bun:
Back to my blog about the low styles. These are so simple to achieve, and create such a stylish, effortless look easily. You’ll even see Kim Kardashian rocking a low pony in a glamorous look! Tie your pony to the side just above your shoulders for a soft, sophisticated fall style! Pull off the same type of look with a low ballerina bun for a strong, boss lady look, pair it with some statement earrings and you’ve got yourself a polished look in no time at all.
As seen on celebrities such as Margot Robbie, a few small loose braids channel back to the hippie 60’s and grungy 90’s styles and are a super easy DIY hair do. Just separate a couple of small sections in the front of your hair. Loosely braid and secure with a clear elastic. Voila!
Partly pinned back:
A center part has made such a strong comeback on and off in the past years. For those who have struggled with not liking the look here’s a fun way to put a fresh spin on it. Get your center part in place and ready, then brush and pin back the front on both sides behind your ears. You can use a couple of bobby pins behind your ears in an “X” formation to hold. Then feel free to have fun with any statement pins or pretty barrettes to accessorize if you’re feeling fancy!
These fall hairstyles have me even more excited for fall then any pumpkin spice latte could make me! I’ll be trying them all, let me know if you have questions or want to try one out with your next appointment at MMC Style!
First of all congrats! Take a moment to remember how excited you were the day you were proposed to, smile, breathe deep! Focus on that positive, beyond ecstatic feelings you had in those moments whenever the planning process gets tough! While a wedding is a major milestone in ones life, so should the planning process and all events leading up to the big day. Think of it all as one, big happy celebration, from the moment you know it’s happening, to the moments your saying your “I-do’s,” toasting your guests, and having one last dance to end your wedding night.
I’m here to help, with some simple advice to help with planning your beauty needs for your wedding planning adventure. From appointments you may last minute realize you wanted, or even needed, but didn’t think to book, to who is paying the tab at the salon for your hair and makeup appointments for the day of. Here is some pointers that will help make things smoother, and help avoid surprises through the process.
There’s a lot of events surrounding a wedding, these all can end up feeling like a big ‘to-do’ if not properly planned for, you can end up feeling like a chicken with your head cut off and then even worse, realize you don’t have time or don’t have the skill to fix up your hair and makeup to the level you feel it should be. After-all, these events are for YOU, you are the star, and you deserve to feel beautiful, and not have to stress about taking care of these things your self if you are not confident in your ability! These are the events you may want to consider getting in for a blowout, maybe a quick makeup face, or even a classy yet simple curl style:
- Wedding showers: Now I understand some of these are more casual, and your usual day style is completely acceptable. Some showers brides family or friends will throw for them entail a rented out banquet hall, or restaurant, etc. These you may feel you want to feel a bit nicer for. Hitting up your local blow dry bar for a blowout style and some makeup is a great way to start your day feeling special and pampered. It really sets the tone to get excited to go to your party where friends/family/loved ones are going to pamper you with encouraging words, and shower you with thoughtful gifts.
- Bachelorette party: Depending on yours and your friends style, these can be an easy day trip, or out of town adventure. Planning something big like a night out of dinner and dancing in a big city and want to feel fabulous? Ask your crew if any are interested in a salon date to start the evening out right, you not only include your girls in getting ready, you ALL get to feel fabulous together with your last rendezvous before your date of become Mrs. Again, setting up an appointment with a blow dry bar is a great option here, or if you’re in your hometown ask your stylist if she and a couple other stylists would be interested in taking care of your wedding parties styles before heading out. I personally would love to be a part of this for a client of mine, helping getting the girls ready while they sip on some bubbly is always an exciting time.
- Nail appointments before the wedding: Thursday is a BIG day to get nails done before your wedding weekend. You will want to be sure at least three months in advance to have this scheduled for you and your party if this is an appointment you’d like to be sure you, and your girls standing next to you have done. I suggest the Thursday before to take pressure off of the day you already will be worrying about running around for rehearsal and rehearsal dinner, but do what is best for you and your schedule!
- Rehearsal dinner: Sometimes the stress of dealing with family and your wedding party right before the big day can really get to ones nerves. Scheduling an appointment with your stylist who will be doing your hair for your big day can be a great way to one, not only have your hair looking on point when your family and friends are the most stressful to you, but also guarantees success for setting you and your hair up for how it needs to be the next morning before doing the wedding style.
The trial run:
Unless you’re from out of town and have trouble scheduling this, I always recommend a couple months before the wedding setting up a consultation and wedding style trial run with the stylist who will be doing your hair. This appointment has many benefits to you and your stylist. Your stylist gets to know your hair and how it holds curl, reacts to products, looks when up, half up, or down. This gives you a chance to see how you like your hair in the style you picked out for your big day, maybe you will change your mind on how you thought you’d like it. After all, no ones hair is exactly alike, you may have your eye set on something that isn’t the best option for your hair type or look you want. Your stylist should also take the time to get to know the style and vibe you want to achieve with your look, the feel of your wedding style, and the style of your dress.
Your hair stylist should take pictures and notes that will help to make things seamless on the day of. If you have any changes you decide on between the trial and the day of, I highly recommend emailing your stylist so they are prepared. Make sure you don’t make any major haircut or color changes that could change how the style is executed after your trial run, unless recommended by the stylist doing your wedding hair.
If you are having makeup done for your wedding and have a particular way you like your makeup done, I highly recommend a trial run for this as well. You don’t want to be in the chair on your day of having to have them remove something and change it multiple times.
Everyone likes a healthy glow and typically feels better with a tan year round. If you’re someone who gets spray tans regularly you have a pretty good grasp on how long in advance to get one for how you want it to look by a particular day. Example: I like my spray tan best starting at day 2, day 1 can be a bit severe for me, day two it has softened and I won’t be like “whoops I was too tan” while looking back at pictures. If you’re someone who is not used to spray tans, pick your salon you wish to go, and I recommend getting one before one of your events, shower or bachelorette party. This will help you learn what day you liked it best, and figure out how long it lasts so it is at it’s best on your wedding day. You may decide all together to scrap it if you didn’t like how it looked. Better to find this out ahead of time!
I like to recommend calling or emailing with the salon about a month before your wedding, and a week prior to make sure there have been no changes to stylists, and to be sure proper communications were made to have the right times, right number of appointments, and correct time to be done. This will not only be a relief to the salon that you are staying on top of things and they can rely on your party, but you know everyone’s appointments to be beautiful for your big day are secure.
The big day:
If in doubt or not specified, PLEASE, show up with CLEAN, and DRY hair and notify anyone else in your party to do the same!!! It used to be the thing to show up with dirty hair on your wedding day, it was known having clean hair made a style not stick as well, or so we used to say. Nowadays everyone is accustom to not washing their hair daily, using dry shampoo. And I know me, I’ll go a week and a half without shampooing, that would not be great for someone trying to do a formal style on my hair. Stylists use hair spray and hair powders to “dirty up” clients hair if I need to add some texture, grit and hold before starting my style. Coming with clean hair gives us the chance to prep the hair properly for the look we want to achieve.
For makeup, I am not a makeup artist, but I can tell you showing up with a clean face, moisturized lightly will create a great base for your makeup artist. Talk to your esthetician/makeup artist before hand on any other specific instructions they may have.
If you or any of your party has extensions in your hair be sure to let the salon, or your traveling stylists know so they expect to take a little more time with that person. I always like to get a list of how many people are in the party getting their hair done, this includes mothers and flower girls, and get a feel for what they want done in advance. If someone is wanting a specific kind of up do that is a little more specialized it is also good to know. For a salon they will take care to place each person in the party with the stylist who is best suited for the style they’d like created. Please be sure to have a time frame of when you need to be done and make sure to notify your stylist your working with or the salon so they can be sure to accommodate appropriately. If anything changes with that time make sure to let them know right away, but be mindful before changing your schedule for the day of, the salon or stylist has other clients and may need be able to accommodate major timing changes, it is best to get the schedule locked in before booking the appointments.
All of these prep steps followed allow for you and your whole party to really relax, and have fun with the getting ready process. Depending on the time of day getting ready, you can plan to have breakfast (scones, bagels, fruit, coffee, juices) ready and out for your party to grab as they are getting ready, or have a sandwich tray ordered and delegate who and what time is to pick that up and deliver to the salon or wherever you are getting ready. It’s also a usual thing for the bridal party to have wine, champagne, or mimosa fixings to sip on and enjoy while getting ready. Be sure to have one or more people tasked to take some pictures of the group while they’re getting ready as well! Documenting the whole process you will appreciate later because the whole day is so exciting, parts of it can be a blur.
Most salons or stylists will take some kind of deposit and have it due within reasonable time before the wedding day. Confirm when paying your deposits the amount of time scheduled, and the people scheduled to be sure everything is in place. You’ll want to be sure you’ve discussed pricing before your appointments so there are no surprises. Make sure to talk with your whole bridal party about the prices if everyone is expected to pay for their own hair. Some brides will take on the price of these appointments themselves if they are requiring all girls to get their hair and makeup done for their wedding. While some don’t require the appointments so then the bridesmaids will pick up the tabs for their own appointment when finished. Talking about this plenty in advance avoids any annoyed, or frustrated feelings on the morning of!
I hope this information helps you feel set up and prepared for your big day! My biggest piece of advice on top of any of this is if you have questions just ASK! Ask trusted friends and family members who have been married, and ask your service providers any questions you may have. You don’t know what no one tells you, people in the service industry are in the business of helping, so ask away and enjoy your process of planning one of the biggest days of your life!
Supreme Salon Convenience – Online Booking
Although the benefits of booking online are evident to my clients, many salons remain dedicated to a phone booking system (auto or non) that takes the customer more time, involves more staff members and can unfortunately lead a larger margin of error.
Our clients have evolved, shouldn’t our customer service? I chose function first, so I went to the starting line – bookings. I’ve found that the majority of my clients prefer to use the internet to do their salon appointment bookings versus calling direct and in both cases, I’m linking them into the same efficient system allowing them to reschedule up to the day before (my settings).
I wanted something that allows potential new clients to book a hair consultation for FREE, but also allow them along with my existing clients to book services they are looking for. Using inspiration from the name my parents gave me, I divided that into three categories: Misters, Madams and Color. With an additional Style category for products I sell online (we’ll get to that on a later post).
Salon Benefits of Online booking vs. Offline Booking
There are many benefits to booking online for salons or hairstylists taking bookings, benefits that make the life of both the customer and owner much simpler. Here are some of the most evident advantages of booking appointments online:
A Salon Online Booking System Offers The Utmost Convenience
As a salon owner or an individual stylist, you’d like your potential and existing clients to be happy and making the booking process convenient for them is a perfect start to achieving that goal. When clients can easily make their bookings online, you offer them the SUPREME convenience of booking.
Your salon clients can book a new haircut, style, color or whatever appointment they feel like it, time of day or night doesn’t matter. Anyone can use any device they prefer, as long as they can reach the internet. An added bonus for new clients is they have the option to think about their bookings or if unsure, schedule a hair / color consultation without any pressure.
These are excellent arguments that support an online booking system, top that off with service payments and product sales….well, that’s pretty convenient.
Booking Online Makes Your Salon Always Available
Your salon is now open and available anytime, anywhere. If you choose a salon booking application you will simplify the booking process incredibly while making your location available for booking new business or selling products online 24/7.
You don’t need an 800 number, auto-secretary, extra staff, or packed email boxes that you’re always checking. Plus, no hold times and instant gratification for your clients!
Booking Online: Lower Costs
When offering online booking, you reduce costs for your salon. Booking apps are very affordable now, so the don’t cost a fortune anymore. All you need is a website equipped with scheduling software. It is as simple as that. No need to rob the bank to accept reservations right away!
Booking Online: Increased Profits
By giving your clients the ability to book online, you make your salon available 24/7/365. This equals being able to receive more bookings then you may during your normal service times on the phone.
More bookings translate into more appointments. Besides, less people handling the reservations with reduces your overhead and possible errors. Ultimately this allows you the ability also hire less, but more experienced, better paid staff.
Salon Online Booking Systems Allow You to Measure Results Easier
Offline bookings can be difficult to track and, as a salon, you have no idea who your potential clients may be or how they heard of you. However, online bookings are transparent and allows you to communicate through channels your client provides like email, phone or text.
The online booking system provides you with accurate data as far as client’s appointments – past or future, which you can consequently use to design marketing strategies and loyalty programs tailored to them without being invasive or spammy. (most clients like using those little extras on their services or finding out you have a new product perfect for them)
Salon Online Booking With Social Media
Bookings on social media is easier then ever , which makes social media networks such as your salon’s profile on Google, Facebook, Instagram and more may become your new best friends to help fill some gaps in your calendar.
No matter how you feel about social media, the Masses love social media, and they are more than open to booking on a network that they are more familiar with. This makes social media very useful for sales, booking and communicating with your clients with instant messenger abilities.
The great benefit of integrating booking with your social media page or more importantly your google profile is that you make it easy for your new potential clients to direct family members and friends by searching for you online or their social platforms and instantly book.
Online Booking Equals A Completely Optimized Appointment Schedule
A salon booking system where clients book their appointments online allows you to sync your business, personal or any calendar with accuracy. An online booking system enables you to maintain an accurate calendar almost effortlessly across all your devices or categories.
Either you or your staff can quickly access the system to check when they may have appointments, the type of services they need to provide for each appointment, which clients they’ll be seeing, and what they should prepare for to give their client the service they deserve.
Booking online involves less scheduling-related errors, including over-booking, double-booking, or those mythical lost bookings nobody ever wants to take credit for. With online salon booking, appointments can be quickly updated, moved, or rescheduled by you, staff or the client with everyone getting the same notifications.
An online booking system offers an overall perspective of the appointment calendar for your salon to identify the gaps easily that may require particular attention and could be filled.
The availability and hours of staff can quickly be adjusted depending on the booking volume, you can even set filters or timers to make your reminders and notes top of mind.
Salon Booking Platforms Relieve Your Staff To Do What’s Important
How does a well working salon booking system affect you and your staff members handling customer service? Well, it is evident that updating your salon and website to accept online booking for your clients will now hugely reduce their phone time, playing phone tag with clients and give that pencil at your front desk a break.
On online salon booking system means that you and your salon staff no longer need to spend as many hours over the phone with clients – with most salon programs available now you can provide all the details of an appointment via reminder texts or emails. Also, no time is wasted managing schedules and/or playing phone tag.
Online Booking Eliminates the Bottleneck That Telephone Booking Creates
Put yourself in your client’s shoes and remember how it feels like to wait for your call to be transferred to the right person when you want to book an appointment over the phone or get a question answered. How many times have you given up on the appointment because of the long waiting time?
Your clients go through the same thing if you choose to stick to your traditional system. The bottleneck associated with conventional on the phone is eliminated when you equip your website you make the possibility of booking online available to your new or existing salon clients.
Also, remember that phone booking is only available to clients within a given time interval when clients are at work and usually have less time to call you.
Unless you can afford more staff members to handle several phone lines, basically only one caller at a time can get the help they need, the result is the rest of the clients potential or existing are left on hold. You salon will suffer and you probably have heard a few of your own stories involving a dropped call, didn’t book and or asking for a discount for wasting their time.
Online Booking: Increased Sales and Marketing Synergy
A big problem posed by the traditional over-the-phone booking system is having to refer clients to your website for more information because today most salons put all of the information a client may need to know. If you’re smart about it, why not include software that not only books your client, but can also ask more information if you choose to help market fun gifts for birthdays, electing to join your loyalty program or products just for them. (all updated in one place)
If clients can find everything they need on your website, why not use the site for booking online at a time that is most convenient for them, when they can make an appointment without feeling rushed or pressured or even redirected back to the website.
When you take a client from your website to the phone, you lose those spontaneous bookings because the client may get discouraged and frustrated while waiting on the phone to make an appointment or postponing the reservation for “tomorrow” during office hours.
Make the most of your website’s excellent copy and capitalize on impulse bookings by equipping your website with a salon online booking software.
Booking Online: It’s not the future, it’s now
You are living in the age of the internet, when people no longer use phone books to find a “salon near me.” They use the internet to find everything they need to know quickly online without any additional hassles. As of this moment more are not even bothering to type in a search and just asking their phone or chosen home device to contact the internet, search or go directly to your page. People like the convenience of doing everything online and now speaking to their favorite digital voiced companion.
It would be a huge loss for a salon to not capitalize on the technology offered today. Integrate a booking platform with your product pages on your website or social media pages is a big step, but maybe it should be your first! Your customers are online, so that’s where you need to reach them. Don’t miss out!
Disadvantages of Online Booking Systems
A Salon Online Booking System Comes at A Cost
Nothing comes for free in today’s age. It is a mistake to believe that a free booking system will come with all of the benefits of a paid one. Yes, an online booking platform will cost you but will not cost you a fortune and will undoubtedly be worth the small investment.
Most systems allow you to pay monthly or at a discount for annual. Depending on what salon software / online booking program you choose. You may also consider having a custom-made system that may cost more in the beginning and will also generate maintenance costs for support, spam, anti-virus protection and more.
As an existing salon, new salon or a hair stylist in a suite, you should already be used to the idea of cost, but, you should also be used to identifying a situation where the benefits compensate for the costs.
Any Online Booking System Depends on the Internet
Although it may not seem like a disadvantage, making an online booking depends on having internet access. It is a fact, and there’s no way going around the problem. BUT with internet access available on more and more devices, static or mobile, and with the internet being available in almost every corner of the world, it’s a problem that will soon become a benefit.
Plenty of new salon client prospects that look to the internet to book their appointment. You have plenty of opportunities when looking into technology that no salon should miss out on. Including generating more time with additional revenue, saving time for your staff to perform at their best, and overall less overhead on your salon.
A couple simple ways you can add some “style” to your “hairstyle”
I don’t know about you, but I am obsessed with the overabundance of hair accessories/hair bling I’ve been seeing all over my Instagram and Pinterest feeds in all kinds of hair styles right now!
From every occasion, every hair style hair accessories across the board are being utilized to add style. Scrunchies, sparkly bobby pins, glittery words on pins, pearly clips, chains in pony tails, and headbands with every type of finish, I can’t freaking decide what to choose! That being said… I recently totally splurged on some mykitsch.com accessories, and I’m obsessed!
There’s no such thing as overdone anymore. If you’re a Bravo reality TV fan like myself, you recently at least saw some snippets of Dorit, of Real House Wives Beverly Hills, with her insane amounts of glitzy clips covering her head that looked amazing with her overall sparkly, glam look! But for those of us who aren’t stepping over the fashion boundaries, a more subdued look is easier to wear, and can elevate a look for a night out of any kind! Check my selfies here, I was not ready to be about to go out in either of these, but having fun playing with these clips from mykitsch.com.
I’m loving the braids hair stylists have been showing off with string or some kind of chain intertwined. Cuffs and charms are another thing that I’m seeing and you can be so creative with these. Even digging out some old jewelry you don’t wear anymore is an option for this!
Head banded hairstyle:
Thanks to a variety of options, it’s easy to have “lazy day” hair, and make it look totally stylish. Headbands can be used around your head, tied around a pony, and you can even tuck your hair around the bottom to make it look like a sweet up-do done in a few minutes.
Everyday messy ponytail or bun hairstyle:
With a scrunchie, or some kind of fun glittery clips or pins to hold messy hair in place. It’s easy to throw your hair up now and have a passable hair style for the office, or any kind of professional, polished setting with these accessories. Try some dry shampoo, such as Pulp Riot Berlin Dry Shampoo, for some extra volume before pulling your hair back. Then finish with some Pulp Riot Los Angeles to add texture and gently pull hair at the base of your head from your pony tail holder to create a tousled up style. Finish with your favorite hairspray like Pulp Riot Zurich for a flexible, medium hold.
I know there’s a million ideas out there for fun, unique, and different hairstyle accessories. What’s your favorite accessory for your hair? I’d love to hear about it!
The hair trim “sticker-shock” haircut price
Have you ever booked, or asked your hair stylist for “just a trim,” and had sticker shock when in the end the cost is your usual haircut price? I’d like to put you at ease that if you are going to a hair stylist you trust, you are not overpaying for a “trim” priced as a haircut.
A trim is a haircut
First of all, a “trim” is not some kind of special, short-cut service, and you should be thankful it is not. Your stylist, as long as you are going to someone who is skilled in their craft and actually cares, will still take the time to carefully section your hair, check for any adjustments needed on the ends of your hair strands and within the layers of your hair based on how it’s grown out. They will check for thick areas that could use a touch-up on texturizing of any kind. So this means: this is NOT JUST a trim.
The cost of a haircut is what is left on your head, not what is on the floor
Our hair does not grow the same all over between visits. Think of how much further the hair from the top of our head has to travel than hair from the nape (neck area) of our head. Also, with all of our strands of hair being at different growth phases at different times, it does not overall grow out even! So a stylist will keep this in mind, as well as your head shape and desired style of haircut while trimming away the unhealthy ends of your hair to do any kind of shaping. While also making adjustments to the abundance of hair, whether your someone with excess amounts of hair that likes to have it thinned during an appointment, or someone who likes slightly to severely shattered ends in your style, all of these things need to be adjusted at the time of a haircut/trim appointment.
Overall, you don’t want a haircut change if you’re asking for a trim, so is a trim necessary?
Yes! Our hair from any kind of damage, sun, heat styling, color, every day wear and tear, gets dry and will start splitting up on the ends. It’s best to keep up with those regardless of your hair goals, whether you are trying to grow it out, or maintain a particular look/length. Not keeping up with your split hairs will result in them splitting further up the hair strand, which not only makes you totally lose the look of the style of your hair, it leads to your hair looking, dull, dry and fuzzier than usual. It also helps to keep your hairstyle in a nice shape, rather than just a motionless, frumpy mop on your head.
While at your haircut trimming appointment:
Your stylist will check in with you on all things to help support you and how you’d like to wear your hair. Making sure you have the right products at home, the right tools to achieve your styles you like to wear, and make sure the direction your going with your haircut is right for you!
Your blonde hair has options with color and style
Contrary to what most people think, the biggest thing that differentiates one blonde from the next is not always the amount of highlights put into the hair, but the amount of blank space left in between, lowlights added in, toners, and shadow roots. Blondes have become a lot more fun for me to do after understanding and using more of these techniques.
Hair Color – Lowlights
Lowlights are typically a color that will be foiled or painted in to add some depth into hair. A color picked for lowlights depends on the overall desired end result. Some people will pick a color that is just slightly darker than the all over color they have going on, some like it drastically darker, or even more fun, we can add in some pops of blue, or green, or whatever fun color a guest may fancy! Strategically placed lowlights can be very soft and subtle, or more dramatic for a noticeable amount of contrast.
Hair Color – Toners
If you’re someone who gets highlights, or bleaches your hair, you have probably heard your stylist mention they need to tone your hair, sometimes this can be done at the shampoo bowl in damp hair, some stylists will bring you back to their chair and dry you really well with a towel, or even blow dry before applying. Tone refers to the color you want to see in your hair, and how much depth you want that color to have. You may want a “cool” blonde, which refers to something with a violet, blue, or even silvery tone to it, but just a touch of that “tone” so it isn’t visibly blue per say to the eye. So essentially what we’re doing with toners is neutralizing, which would be correcting unwanted tones in the hair color, or using a toner to add a desired certain amount of color to the hair.
Hair Color – Why Toners?
When we use lightener on hair it doesn’t lift right to a natural looking, pretty color right away. It leaves the hair with raw tones that look yellowy to orange, and lack shine. Using a color to tone those raw highlights either right after a lightening service, or in between lightening service appointments to correct any off colors caused by hard mineral deposits in our water, or from heat styling too much, gives you a prettier, desired color. It has shine, the proper color, and overall looks so much healthier and dare I say natural looking as well, even those fun rose gold tones, or silvery/violety tones people are wearing a bit bolder lately!
A toner will not brighten your hair, so if your hair needs to be lighter your stylist will first have to apply a lightener in some kind of form if your hair is not light enough to pull of the tone you are looking to do. This may have to be done in more than one step, or even appointment if you’re looking for a nice bright, icy platinum blonde end result. If there is too much depth left in the hair you can only tone to that same level of lightness or darker. So you may be OK with being more of a medium blonde, and in that case a toner usually to neutralize some orangey-yellow is necessary.
Hair Color – Shadow Root
A shadow root is another way to add depth to any hair color for many different reasons. I like a very soft shadow root on my blondes to blend the line of highlights at the top, whether they be highlights right up to the scalp, or highlights that my guest likes a bit more “worn in.” So as you can imagine some shadow roots will be very minimal, so these I don’t like to have much darker than my final color. Some shadow roots can be more extended or dramatic, for this I may pick a color that is a couple of shades darker than our end color for a noticeable result.
A lot of pictures of bright blondes that have been circulating Pinterest and Instagram lately believe it or not feature a shadow root. That bit of subtle darkness really helps the platinum blonde pop and look dimensional.
You can schedule a consultation, or chat with your hair stylist before your next highlight or color appointment to see how any of these methods can be used to elevate your overall hair color! Or you can book online right here with Mallory Cook – MMC Sytle.
What should you expect when walking into a Salon?
In the salon industry, even in small metro areas there is a salon, salon and spa, salon suites, etc on every corner. Because of this, clients have come to expect much more of the “VIP” or “ME DAY” salon experience over just receiving the service alone. From the initial greeting to their close out, there’s many steps we need to cover along the way to make sure our guests want to come back. I believe anyone working in a salon or for themselves in a salon suite should take note. You’re never too cool to greet your clients with an amazing attitude and service.
Start with the right salon greeting.
Starting with a pleasant “hello, welcome, or a GENUINE how are you?” Goes a long ways, and is something that is so surprising people are missing the mark on. Then taking the moment to find out who they are, are they checking in for a service, are they trying to buy product or looking for info. Then still making them feel welcome, giving them a tour, while along the way showing how you can service them in many ways better than the next salon down the street. Offer them a drink, have plenty of options for everyone, even dare I say an adult beverage such as a glass of wine or a beer from a local craft brewery (obviously only offer this to those you know are of age).
In short, make them feel important! Acknowledgement includes: handshakes, hugs, salutes, funny cheek side to side kissy thing…it’s all what makes you and your client comfortable immediately. No matter what they’ve walked in the door for.
TRAINING is Necessary!
Whatever your processes you have in order for how your guests are talked to and sold to on the phone, how their handled in person, to the order of things taken care of when you’re checking a client out, EVERYONE needs to be on the same page in your salon. This isn’t taking away their ability to be personable, it’s making sure one guest isn’t getting offered up more of a greeting, making sure you don’t have a staff member just offering every single person discounts in order to be able to sell, etc.
Everyone should have the same knowledge, integrity, and respect for your business and your customers. This makes for an experience that your guests come to expect, and you want to make sure every single visit you and your staff are knocking those expectations out of the park, not just getting lazy because “oh this client has already been here a few times, we can drop the ball.”
Think about the day your client may be wishing for.
Our clients schedules are packed with responsibilities and activities for others almost every day of the week. Without them scheduling time for themselves they may continuously wait for a time when things are less hectic or when they have achieved all of their goals. But such a time may never come, so help them plan a me-day ahead of time and put it in your schedules together. Make your clients day special, make it an easy decision to schedule their follow up appointment, try a new hair product or even put in a drink suggestion for next time (and write this down in your notes). Simply put, make an effort, this appointment is for them and not for us.
Keep me on my toes.
Please share with me other experiences you, as either a provider, or a guest in a salon or spa, have either wanted improved, or totally loved. You can share any questions you have about why things have been done a certain way during any part of a service you’ve received in a salon or spa. I’d love to keep posts like this coming, it not only helps me stay on my game, it helps my industry as a whole, hold ourselves to higher standards and be able to prove our worth to our clients.
Madison Hair Stylist Mallory Cook Explains Balayage & More
We’ve been seeing a lot of these fancy sounding words used to describe hair color for a while now. If you’ve ever gone to handy dandy Pinterest to try to figure out the difference, you’ve probably seen a lot of the same pictures pop up for balayage, ombré, foilyage, babylights and more than one, if not all of these terms.
The truth is, you don’t go into the salon to “get a balayage” or to just get “babylighted.” These are all terms stylists use for an application method of color or lightener to create a specific look in your hair. More than one technique may be used to create a particular look depending on what is already on your hair, and what you are looking to have as your finished result. So what that means: the technique used in your hair should be decided AFTER looking at pictures and talking about how you would like your hair color to look with your stylist!
What is Balayage?
Balayage in French means, “to sweep.” This term applied to a hair color application technique would be used for someone who is painting color, typically highlights, in a very natural soft way creating a soft effect towards the top, and a heavier, brighter effect at the ends of the hair. Think of your hair, after sitting in the sun, typically the ends of the hair are lighter and brighter from more exposure over time, and closer to the root there is softer brightening effects, usually mostly around your face and right on top. Balayage is a great way to mimic this kind of effect, and you have the power to make it bolder, or more subtle to look like you spent a week at the beach.
What is Foilyage?
Foilyage is something that fools (foils) a lot of us. I know a lot of stylists will disagree, but this IS a way of applying color to balayage, the difference? Foilage is applied in a foil, rather than free hand painted. Why? Many reasons! You will get a more defined result isolating the hair in a foil if desired, my main reason for going to foilage over balayage is how much more lightness I can achieve having the hair processed inside a foil. We can use a lower developer so we’re not just busting open the cuticle of our guests hair (with open air processing of highlights you usually want a higher developer so it can get the job done before it dries out), and it will lift higher. So if I’m working with a guest who has previously darker colored hair, or just naturally darker hair that doesn’t lift light easily, I will absolutely get the foils out and ready to go to achieve there desired result.
What are Teasy Lights?
Teasy lights means we backcomb the section of hair before painting, foiling, whatever application of highlighting we are using. This will create a super diffused line of demarkation, meaning the line where the highlight starts, for the maximum amount of blending in addition to our sweeping/painting method.
What are Babylights?
Babylights are done in very fine sections of hair, meant to mimic the multi dimensional color of a baby/toddler. These can be done very close together, or further apart depending on how much impact you want for the color. I love using baby lights to blend gray hairs for my clients that aren’t wanting to commit to an all over solid color. I’ll use two different formula, one a shade or two lighter than their natural, one a shade or two darker than their natural. It creates such natural dimension, it covers and blends those gray hairs right in. I’ll use closer sections in areas where there is more gray.
What is an Ombré?
Ombré is another fancy word, it’s french for shade, or shadow. So creating a shadow, or richer color at the base of the hair, fading out into lighter ends. This technique can, and has been applied in so many fun, creative ways. We see anything from a subtle medium brown into medium honey blonde ends, from extreme nearly black roots into silvery blonde ends, or more fun, fashion color, applications can be done such as dark blue roots into bold yellow ends. Techniques such as babylighting, teasy lights, and balayage can all be used within an ombré to create a nice blended effect.
What are the benefits of these techniques?
The beautiful thing about any of these hair color methods is they are super customizable. Bigger sections will create more of a bold impact, especially around the face this can create a very dramatic sunkissed, vibrant look. or fine sections can be taken for the ultimate natural color results.
A few things to remember or notice.
In any highlight or lightened hair as equally import to those bright pieces is our dark hair/negative space in between so those light pieces pop. If you as a client notice your hair getting to all over bright there’s a few techniques that are life savers to help bring contract back into their hair. Ask your stylist how they can add contrast back in. This makes hair look healthier, shinier, and it just pops color more to have dimension vs a solid color of hair.